Building long-term partnerships that benefit both sides is our trademark. In this way, we support German and European companies in improving their cost structure and competitive position. At the same time, we promote promising Indian companies that benefit from export sales and know-how transfer. Last but not least, these companies serve as a “bridgehead” through which many customers also explore sales opportunities in India.
It is important to us to treat each other with integrity, fairness, and respect. That is why we only work with companies that respect the interests and intellectual property of their partners, but also value working conditions and environmental compatibility in their own production.
Once approval and ordering have been completed, we coordinate the ongoing order processing. Our customers do not have to delve into the intricacies of Indian contract law, because we provide the simplest possible interface: a contractual partner under German law.
In addition, we remain closely involved with our customers throughout the entire collaboration. We monitor compliance with quality standards, promote the continuous development of suppliers, and ensure smooth communication between all parties involved—across cultural and linguistic differences. In this way, we ensure that every project is implemented successfully, not only technically but also organizationally.
In line with our corporate identity, we do not serve profit interests alone. We want to maintain and increase the trust placed in us by our partners.
However, our responsibility towards society is also an integral part of our corporate policy and does not end at our company’s boundaries. When selecting suppliers, we attach great importance to environmentally conscious production and the protection of employee interests. A clear rejection of corruption of any kind runs through all our business activities.
Last but not least, we consider it an honorable task to promote understanding between India and Germany through our work and to replace prejudices on both sides with mutual appreciation.
ALCEL supplies high-precision products in the following areas, among others:
